Blog
The Morning My Brother Called From Copenhagen
A 6am phone call from Denmark, a national newspaper feature, and an early-Koalition story about what it took to land on page 7 of Børsen from a SoHo studio.
85 Feet of Upside-Down Ambition
What happens when your animation goes live on Denmark's largest LED screen — and it's upside down? A story about working at scale, legacy systems, and fixing mistakes in five minutes.
The Hulk: A Pioneering Piece of Web Wizardry History
In 2003, we created a synchronized takeover banner ad for Universal Pictures' The Hulk that ran on Yahoo!'s homepage. Two separate Flash units communicated to trigger audio and visual events in sync—a technical feat for the dial-up era. The campaign reached 10 million people and helped drive the film's $62 million opening weekend. Flash is long gone, but we're still here making cool stuff on the internet.
Blah. Blah. Blah. – A Generative Art Piece on Noise and Overload
Blah. Blah. Blah. is an interactive generative art piece that transforms speech into an overwhelming flood of text and sound. Using real-time mouth detection with TensorFlow.js, the experience reacts when users open their mouths, triggering an avalanche of Helvetica-stamped words and escalating audio feedback. Playful yet thought-provoking, the project explores information overload, digital noise, and the illusion of control in modern communication. Users quickly go from engaged participants to overwhelmed spectators, mirroring the chaos of an always-on media landscape.Try it here: lab.koalition.com/blah
Speak Up: An Interactive Voice-to-Typography Experience
Koalition® is launching an interactive art playground—a space to experiment with digital interactivity, motion, and generative design. Over the next year, the goal is to create 20 interactive art installations, culminating in a physical exhibition in Bushwick, NY and Athens, GA. The first piece in the series, Speak Up, transforms spoken words into dynamic, physics-based typography. Using React, Matter.js, and GSAP, the project visualizes speech as floating, colliding letters that respond to movement and force. This is just the beginning of an exploration into how technology can make sound, motion, and language tangible, interactive, and expressive.Check it out
The White House Tour: Hidden Stories Web App
The White House Tour: Hidden Stories microsite, developed in collaboration with ESI Design, A&E Networks for Jill Biden and the Office of the First Lady in 2024, offers users an engaging digital experience that uncovers charming, lesser-known narratives about America’s iconic residence through immersive storytelling.
Webflow or Shopify for your e-shop?
Webflow is a new player in the e-commerce platform market! We love it. But is it better than Shopify?
Are you ready for Artificial Intelligence?
The robots are here, and resistance is futile! Are you and your business ready?
Should your business leap into The Metaverse?
The metaverse, demystified. What it actually means, who's already building inside it, and a practical look at whether your business should plant a flag now or wait for the dust to settle.
15 ideas to propel your Shopify sales
Fifteen tactical ideas to propel a Shopify store — UI and UX, navigation, content, conversion. The small things that quietly stack up into bigger sales.
Augmented Reality is Transforming Ecommerce
Augmented reality is quietly reshaping how we shop — try-before-you-buy, in-context product views, and a layer of digital information sitting on top of the physical aisle.
If the New York Subway had to be ADA compliant
If the New York City Subway had to comply with digital accessibility law, it would be shut down overnight. A walk through ADA, empathy, and what we owe our users online.
Get Attention With Disruptions!
A bus driver who sings every stop. A surprise that flips the brand on its head. Disruption is a calculated break from the predictable — and when it lands, it sticks.
Interview with Koalition's Co-Founder
Andreas sits down with startup.info to talk through Koalition's ethos, founding the studio in New York, and what it took to keep a creative agency running through a pandemic.
Yay! Rainbows
A toddler's reaction to a donut, a heart drawn in latte foam, and a small case for letting wonder back into the working day.
Defining the Core Capability of a Digital Studio
What is a digital studio's core skill, exactly? It's not a framework or a platform — it's the muscle of taking a problem from concept to working product, whichever tools the moment demands.
Koalition Server Archeology
A decade of accumulated server clutter, a copy of Marie Kondo on the Kindle, and one very thankless cleanup job. A short field report from the back end of running a studio.